How To Make Revenue On Youtube – You are here: Influencer Marketing Hub » Influencer Marketing » How many YouTube views do you need to make money?
According to a Harris Poll/LEGO survey, nearly one-third of 8- to 12-year-olds want to be a YouTuber when they grow up. Sure, Ryan Kaji has made millions through the video sharing platform, but what about everyone else? How many views and subscribers do you need to make money?
How To Make Revenue On Youtube
The truth is, there’s no straight answer (just like the path to YouTube stardom isn’t straight). There are many factors that you need to consider such as location, space, average rates, etc.
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Also, video creators really don’t like to disclose their earnings. So much of it is based on limited data.
Read till the end to know how it works to make money on YouTube. While we would love to share the magic answer to how many views you need to earn money, we can’t. You really need to look at the whole picture to understand how to make money through the platform. That said, we’ll try to keep it as short and simple as possible. We’ll cover the views and number of subscribers you need to work for, but we’ll also look at other factors you should consider if you’re serious about using YouTube to make money.
First, to earn money on YouTube, you must be accepted into the YouTube Partner Program (YPP). YPP not only enables ad revenue sharing, but also gives creators access to more resources and features offered by the platform, such as a creator support team, Copyright Matching tool, and monetization features such as ad revenue.
When it comes to advertising revenue specifically, you need to remember that advertising money is split between different parties. For every $100 an advertiser pays a publisher, Google pays $68. Also, YouTube earns nothing if viewers skip an ad for up to 30 seconds, which means you don’t get paid. On average, about 15% of viewers watch the required 30 seconds of a video ad to get paid.
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In addition to ad revenue from video, display and overlay ads, other monetization features you can use to monetize the platform through this program are:
Keep in mind that all of these features mentioned above have their own requirements that you must meet in addition to the views and subscribers requirements.
If you live in one of the program countries, you can apply. To be eligible for the YouTube Partner Program, you must have:
If you’re not accepted into the YouTube Partner Program, you can focus on creating videos 60 seconds or shorter and apply to the YouTube Shorts Fund. It’s a $100 million fund that rewards creators for creating original shorts. Every month, YouTube selects thousands of creators and rewards them with Bonus Shorts.
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That being said, focusing on running your YouTube channel is really the way to go. It will take time, but by regularly posting videos that resonate with your target audience, you’ll get there. Also, the advantage of uploading longer videos is that it offers you the option to add multiple ads, which means more opportunities to make money.
When you think of views on YouTube, one of the first thoughts that comes to mind is that your video needs to go viral to be of any value. This is not necessarily the case.
In fact, you can grow your YouTube channel faster if you focus on creating multiple videos instead of aiming for one video to go viral. This is because if you have more than one video on your channel, the platform can recommend your other content to users who watch your content, so they might end up hitting that subscribe button too.
Also, the more videos you have, the better the chances of other viewers finding your videos. Basically, having multiple videos makes it easier for the platform to determine the focus of your channel, which makes it easier to recommend your content to relevant users. This translates to more potential subscribers.
Youtube Cpm: 7 Factors Affecting Your Channel’s Revenue
See how many videos you can create on this platform in the first 60 days. That way, you’ll get a better idea of what type of target audience you’re most interested in. Ideally, you want to create 30 videos in the first 60 days. After that, it’s still important to keep uploading new content consistently. We recommend that you upload at least two videos per week.
While the YouTube Partner Program doesn’t specifically mention views in its list of requirements, it’s a key metric to keep in mind because how much you earn depends on the number of views. That being said, two channels that get the same number of views don’t necessarily get paid the same.
The simple reason for this is that not all channels earn the same revenue per 1000 views (RPM). Your mindset plays a big factor in determining what your RPM will be. For example, if most of your viewers come from the United States, your revenue will be higher. Some genres are also more saturated, meaning it’s easier for advertisers to find a successful channel to advertise in, which means they can pay less.
To help you understand it better, let’s describe it this way. For example, if your RPM is $5 and you get 100,000 views per month, you can earn $500 per month.
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So, even though you need to have a minimum number of subscribers to join the YouTube program to start making money, it’s the number of views that will affect your earning potential. That said, the more followers you have, the more views you’ll get. In other words, you need to focus on getting more subscribers and getting more views to get the best results.
While it’s impossible to determine exactly how much YouTube superstar creators earn, there are plenty of online sources that offer reliable estimates. Let’s look at some examples and averages.
According to data from Out of 925 and VloggerPro, here are some examples of YouTube channels that have generated more than 1 million views and how much they earned:
These numbers show that your RPM will make a big difference in the end. For example, Ney Nicole and Athena’s earnings are based on an exact number of views – one million on the dot. However, Nicole made almost 10 times more based on her RPM.
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As you can see from the other examples, Nicole’s RPM is not average. According to VloggerPro, the average RPM was around $6. Also, after analyzing 16 YouTubers, they found that the average revenue per million views was just over $5,700.
This is consistent with what CreditDonkey shared. According to their estimates, most advertisers pay between $0.10 and $0.30 per view. $0.18 per view on average. However, to account for the fact that not all viewers will see the ad (or at least the first 30 seconds of the ad), they say the average RPM is between $3 and $5.
Although views are used to calculate revenue, it is not predictable. For a more predictable idea, here are some shared examples from 925 monthly income creators with 100,000 subscribers:
This is also in line with CreditDonkey’s forecast. According to them, YouTubers with 100,000 subscribers can earn between $2,400 and $4,000 per month in advertising revenue if they upload at least two videos per week.
History Of Youtube
Again, remember that YouTubers do not earn anything for their subscriber count. Even though they have 100,000+ followers, they can’t do anything. The reason subscribers get so much attention is that they are usually fiercely loyal supporters. In fact, there’s a good chance you’ll see each new video as soon as they release it. So if you have 100,000+ subscribers, your videos have a much higher chance of getting more views (and your ad revenue in return).
In one of our previous blogs on how much YouTubers earn, we mentioned that success starts at 1 million. This is a secret number. Once you reach a million milestones, your channel will be recognized as influential in its category and you will have enough traffic to start earning a very impressive amount.
To give you an idea, if all 1 million subscribers watch two videos a week, you could earn $36,000 a week.
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