Advertising Campaign For Perfume
Advertising Campaign For Perfume – Calvin Klein Fragrances launches CK Everyone, the brand’s first genderless fragrance designed for everyone. The release coincides with CK One, the brand’s new line of jeans and underwear.
Calvin Klein, Inc., of PVH Corp., and Calvin Klein Fragrances, of Coty Inc., announced the corresponding release of the CK One underwear and jeans collection and the CK Everyone clean fragrance.
Advertising Campaign For Perfume
The companies unveiled the global advertising campaign, proclaiming: “I am one, I am many. I love each of me.”
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