Advertising Campaign In India – This is Spotify’s first campaign in India, a market the music streaming service first entered in March with the launch of a new movie.
The campaign, by Leo Burnett India, hopes to deliver 500 outdoor ads and digital banners that explain what’s happening in their city — or even their neighborhood — with the tagline, “There’s a playlist for them.” Attract customers. That. An obvious reference to Apple’s 2009 trademark “there’s a plan for that,” but Ad Nut assumes all parties are fine with this.
Advertising Campaign In India
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